Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In May zoopla.co.uk received 25.36M visits with the average session duration 09:07. Compared to April traffic to zoopla.co.uk has increased by 17.32%.

Visits

25.36M

+17%

Pages / Visit

6.03

Avg. Visit Duration

09:07

Bounce Rate

40.03%

Total Visits last 3 months

May25.36M

Apr21.61M

Mar25.57M

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zoopla.co.uk Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Zoopla.co.uk's core audience is located in United Kingdom followed by United States, and Brazil.

Country		All devices	Desktop	Mobile
United Kingdom	92.26%	23.39M	29.8%	70.2%
United States	2.4%	609.51K	53.38%	46.62%
Brazil	0.6%	153.13K	3.18%	96.82%
Ireland	0.48%	122.01K	17.33%	82.67%
South Africa	0.32%	81.65K	13.59%	86.41%

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zoopla.co.uk Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

May 2025

On zoopla.co.uk, visitors mainly come from Direct (46.35% of traffic), followed by google.com (32.26%). In most cases, after visiting zoopla.co.uk, users go to vebraalto.com and google.com.

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zoopla.co.uk Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Zoopla.co.uk's audience also visits rightmove.co.uk, followed by streetcheck.co.uk, and onthemarket.com.

rightmove.co.uk

Visits:

77.64M

streetcheck.co.uk

Visits:

760.27K

onthemarket.com

Visits:

17.32M

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zoopla.co.uk Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Zoopla.co.uk’s traffic has dropped by -4.8% month-on-month down to current organic search traffic. In addition, paid search traffic has dropped by -3.98% down to current paid search traffic.

Organic Search Traffic

16.66M

-5%

Paid Search Traffic

32.31K

-4%

Branded Traffic Share

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zoopla.co.uk Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

zoopla.co.uk Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to zoopla.co.uk, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United Kingdom

May 2025

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
zoopla	N	1	1,830,000	0.31	9.44%
zoopla house prices	N T	1	201,000	0.5	1.03%
rightmove	N	4	11,100,000	0.32	0.57%
zoopla uk	N T	1	60,500	0.27	0.31%
zoopla sold prices	N T	1	49,500	0.32	0.25%

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zoopla.co.uk Backlink Analytics

Analyze and track zoopla.co.uk’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

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zoopla.co.uk Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

22.86K

8.63M

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zoopla.co.uk Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In May the number of backlinks to zoopla.co.uk has dropped by -4.38% and equals 8.63M. The amount of referring domains has increased by 0.25% and equals 22.86K.

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