Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In May yelp.com received 129.82M visits with the average session duration 09:49. Compared to April traffic to yelp.com has increased by 8.26%.

Visits

129.82M

+8%

Pages / Visit

5.76

Avg. Visit Duration

09:49

Bounce Rate

49.38%

Total Visits last 3 months

May129.82M

Apr119.92M

Mar140.02M

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yelp.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Yelp.com's core audience is located in United States followed by United Kingdom, and Australia.

Country		All devices	Desktop	Mobile
United States	85.12%	110.5M	44.51%	55.49%
United Kingdom	2.88%	3.74M	70.76%	29.24%
Australia	1.43%	1.85M	49.61%	50.39%
Germany	1.3%	1.69M	53.88%	46.12%
Canada	0.85%	1.1M	63.68%	36.32%

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yelp.com Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

May 2025

On yelp.com, visitors mainly come from google.com__Google organic (46.91% of traffic), followed by Direct (31.64%). In most cases, after visiting yelp.com, users go to google.com and yelpcdn.com.

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yelp.com Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Yelp.com's audience also visits mapquest.com, followed by tripadvisor.com, and facebook.com.

mapquest.com

Visits:

33.43M

tripadvisor.com

Visits:

129.45M

facebook.com

Visits:

10.47B

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yelp.com Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Yelp.com’s traffic has dropped by -10.21% month-on-month down to current organic search traffic. In addition, paid search traffic has dropped by -36.36% down to current paid search traffic.

Organic Search Traffic

166.47M

-10%

Paid Search Traffic

98.54K

-36%

Branded Traffic Share

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yelp.com Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

yelp.com Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to yelp.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United States

May 2025

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
yelp	N	1	1,220,000	1.13	0.69%
food near me	T	9	37,200,000	1.77	0.58%
mexican food near me	T	1	1,220,000	1.3	0.11%
breakfast near me	T	8	3,350,000	1.18	0.05%
laundromat near me	T	1	550,000	1.68	0.05%

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yelp.com Backlink Analytics

Analyze and track yelp.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

Find your strongest competitors for backlinks

yelp.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

100

913.24K

361.24M

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yelp.com Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In May the number of backlinks to yelp.com has dropped by -5.6% and equals 361.24M. The amount of referring domains has increased by 0.14% and equals 913.24K.

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